Making Savvy Marketers of Small Business Owners & Employees

  • Share:
  •  
Name: Making Savvy Marketers of Small Business Owners & Employees
Date: December 5, 2018
Time: 12:00 PM - 1:30 PM EST
Registration: Register Now
Event Description:
Featuring: Claudia Pennington of DIY Marketing
"We hit on a concept that pays dividends, not only to our company, but to businesses like yours: We train your staff to handle your marketing campaigns. We have a passion for teaching others how to market their own companies."

Week 1: Every Good Plan Starts with Strategy
  • Craft your “why” – your story for why your company exists
  • Outline your “perfect” (i.e. target) customer
  • Identify your customers’ needs to funnel them into your business
Week 2: Every Good Plan Needs these Tactics
  • Improve your online billboard (aka your website) to increase traffic
  • Make social media channels drive prospects to you
  • Convert visitors and followers into paying customers
Week 3: Every Good Plan Must be Measurable
  • Learn the metrics you need to track (and why most are irrelevant)
  • Choose metrics that are right for you (hint: think business goals)
  • Leverage tools to measure campaign success
Details & Price: 
  • Learn how to plan, launch, manage, track, and analyze your own marketing campaigns. Attend all three sessions for $250 per person and (lunch and supplies included).
Location:
Hanover Area Chamber of Commerce
146 Carlisle St.
Hanover, PA 17331
Date/Time Information:
Dates: 10/3, 11/7, and 12/5 
Time: 12-1:30 PM
Contact Information:
Haley Briggs
Fees/Admission:
Attend all three sessions for $250 per person and (lunch and supplies included).
Set a Reminder:
Enter your email address below to receive a reminder message.